A lot of writers have dropped the pen and pad, and headed to the web. A lot of authors and writers have dropped lucrative publishing contracts, because of the fact that blogging presents to writers a more interested and stimulating proposition. If you decide to make money blogging, and to make a living by blogging, then you’re going to be in for quite a ride. It’s fluid, and it’s a production piece; it’s fully your own, and you control everything. So what does this take? Well, it takes a bit of web know how. You can’t exactly be a Luddite, and expect to be able to blog well. You can’t be afraid of technology, in other words. You need to take to the web often, and you need to carve out little pithy, potent messages and phrases in order to catch an audience, in fact; you need to know your audience well.